Before Measuring: Target What Matters Most

When it comes to human capital, we often make measurement systems more complicated than necessary and, as a result, end up with data that shed little light on where the initiative truly stands and what move should be next.

The best practitioners in the training measurement services field have learned not only measure and target what matters most to their key stakeholders…not to assume they know what the constituents want and not to assume they know how the results should be presented.

Our advice? Be sure you know what really matters to those who sponsor the assessment and how it relates to the business strategy. Do they want hard numbers on revenue growth or are they more interested in finding out how much of an effect development programs have on employee engagement? As well, be sure you confirm the most effective way to present the data. Do they want graphs that highlight the main points or would they value a detailed breakdown of the numbers and statistics behind the recommendations?

Ask the critical questions of your stakeholders before you launch your measurement effort and customize the approach to the specific situation.

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